![]() Once you have successfully claimed your listing and can access the GBP dashboard, you need to update your business information. STEP 2: UPDATE YOUR GOOGLE BUSINESS PROFILE LISTING For more information on this process, please visit Google’s Help Guide. ![]() If an old employee has claimed your business and the email address associated with your listing is not recognisable, fill out a ‘Request Access’ form. If a listing already exists, claim your listing, and if doesn’t already exist, create a new listing. If your business has been up and running for some years already, the chances are a listing already exists and just needs claiming. Getting Started STEP 1: SET-UP V CLAIMĭo a Google Search to discover whether your business has an existing GBP listing. Organic search results now appear below the fold for both mobile and desktop users, putting a greater requirement on your Google Business Profile listing to be optimised and updated regularly.įollow our guide to optimising your Google Business Profile listing to improve your chances of ranking highly in local searches to reach the people you want to. Or, if you’re searching using Google Maps, local restaurants will be shown on your map with a location marker and in the listed search results. You’ll notice that when Google returns a list of results, you are presented with a Local Pack that displays a list of local businesses. You probably use search terms such as, ‘restaurants near me’ or ‘restaurants’. How do you use your smartphone to find local businesses? Google has increased business’ visibility in local listing results, making Google Business Profile an essential tool for local SEO. Google Business Profile is incredibly important in the fight to rank in local search results. Why is Google Business Profile Important? For a business that relies on local trade, such as restaurants, retail outlets and local services, it is important that your Google Business Profile is kept up to date and accurate as when people search for a product or service near you, they’re usually very close to making a purchase. With these new changes, it is important that you optimise your profile for local search to ensure you maximise your outreach. In the next few months, any business or company that creates a Google Business Profile can complete their set up directly through Search or Maps, you can also see if your profile is visible to the public. With ease you can make changes and update your Business Profile on the go as well as edit information that people see when they search for your company, including address, business hours, make posts, respond to reviews and much more. Doing this is simple - Search for your company on Google or through the Maps app and there will be an option to verify your Business Profile or resolve other profile issues. However, businesses can now complete verification and resolve other profile issues directly from a Google search or Map search. What Is New and How Will These Changes Affect My Business?īusinesses have been able to edit their business profile information for a while now. Google plan to retire the Google Business Profile app in 2022 so that more merchants are able to utilise the upgraded experience on Search and Maps. The official announcement stated that this was to ‘Keep things simple’ and they advised small businesses to manage their profiles directly through either Search or Maps. Google has recently announced new changes to Google Business Profile, including changing the name of the service to Google Business Profile. What Happened to Google Business Profile? Google Business Profiles are not available to businesses that only operate online. in-person contact is available during specific hours. Google Business Profiles are only available to businesses with a shop front or those who offer a service-area business. It’s a tool that can be used to help customers find you and tell them about your business. Google Business Profile is a free and easy to use tool that can be used by businesses and organisations to manage their online presence across Google, including Search and Maps. ![]() Whether you’re just starting out, or are a long-standing established business, you should invest time in your Google Business Profile listing and optimise it for local search. Local listing success is achieved through a number of factors including on-page optimisation, technical SEO and link building.
0 Comments
Leave a Reply. |
AuthorWrite something about yourself. No need to be fancy, just an overview. ArchivesCategories |